Terms of Service

BrandGuard operates this service under the BrandGuard name. Our website is https://usebrandguard.co.uk.

Registered office

Registered office details will be confirmed before public launch

Company number

Company registration details will be confirmed before public launch

VAT number

VAT status will be confirmed on customer invoices

Support email

[email protected]

BrandGuard is mainly intended for businesses, agencies, and authorised professional users. If you use BrandGuard for a company, organisation, client, or advertising account owner, you confirm that you have authority to do so.

If you use BrandGuard as a consumer, you may have statutory rights under UK consumer law. Nothing in these terms removes rights that cannot legally be excluded.

• You must provide accurate account, billing, and contact information.
• You are responsible for keeping login credentials, devices, and connected accounts secure.
• Workspace owners and administrators are responsible for inviting users, setting roles, and removing access when it is no longer needed.
• You must tell us promptly if you suspect unauthorised access or misuse.

BrandGuard provides website, application, monitoring, reporting, support, billing, and automation features. Available features depend on your plan, configuration, permissions, usage limits, and the availability of third-party services.

• Use BrandGuard only for lawful business or authorised purposes.
• Connect only advertising accounts, workspaces, and data sources you are allowed to manage.
• Check configuration, targeting, campaign action, and billing settings before relying on them.
• Comply with applicable platform rules, advertising rules, data protection laws, and third-party rights.
• Do not misuse, disrupt, reverse engineer, resell, scrape, or attempt to gain unauthorised access to BrandGuard.

Paid plans are billed through Stripe or another payment provider we make available. Prices, billing periods, taxes, plan features, and usage limits are shown at checkout, on the pricing page, in the dashboard, or in an order form.

Billing questions should be sent to [email protected].

BrandGuard may depend on Google, Stripe, hosting providers, analytics providers, email providers, search data providers, and other third-party services. Their own terms and policies may apply. We are not responsible for third-party outages, API changes, policy changes, payment-provider issues, rejected permissions, or inaccurate third-party data.

We or our licensors own BrandGuard, including the software, user interface, designs, documentation, workflows, reports, trademarks, and related intellectual property.

You keep ownership of the data, content, settings, and materials you provide or connect. You grant us the rights needed to host, process, transmit, display, secure, back up, analyse, and use that data to provide and improve BrandGuard, comply with law, and enforce these terms.

Our use of personal data is explained in our Privacy Policy. You must make sure you have the right permissions, notices, and lawful basis before entering personal data, inviting users, connecting integrations, or enabling analytics and automation features.

We aim to provide a reliable service, but BrandGuard may be interrupted by maintenance, incidents, third-party outages, security measures, API limits, or changes to connected platforms. We may change, suspend, or remove features, provided we take reasonable care not to materially reduce paid functionality without notice where practical.

Support is provided through the channels and priority levels included in your plan. Support contact: [email protected].

We may suspend or terminate access if you breach these terms, payment is overdue, your use creates security or legal risk, a third-party provider requires it, or continuing to provide the service would be unlawful. Where practical, we will give notice and a chance to resolve the issue.

You may stop using BrandGuard at any time. Some obligations continue after termination, including payment, confidentiality, intellectual property, acceptable use, privacy, liability, and dispute terms.

Nothing in these terms excludes or limits liability that cannot be excluded by law, including liability for death or personal injury caused by negligence, fraud, fraudulent misrepresentation, or non-excludable consumer rights.

Subject to that, we are not responsible for indirect or consequential loss, loss of profits, loss of revenue, loss of goodwill, loss of anticipated savings, business interruption, advertising performance, platform changes, incorrect configuration, unauthorised access, or third-party service failures.

Unless an order form says otherwise, our total liability for claims relating to BrandGuard is limited to the fees paid by the customer for BrandGuard in the 12 months before the event giving rise to the claim.

We may update these terms from time to time. If changes are material, we will take reasonable steps to notify users through the website, application, email, or another appropriate method.

These terms are governed by the law of England and Wales. Subject to any rights that cannot be excluded, disputes will be handled by the courts of England and Wales.