Question 1

What does the free audit include?

Accepted Answer

The audit captures paid advertisers and your organic position for the requested brand terms. Cost estimates use stated inputs and assumptions. You do not need a BrandGuard account.

Question 2

What happens when a competitor does bid on my name?

Accepted Answer

At the next successful check, BrandGuard evaluates your rules and can remove its negative keyword list so the campaign can serve those brand terms again. Ad delivery still depends on Google Ads eligibility, bids and budgets.

Question 3

Where can I see the checks?

Accepted Answer

Open Search evidence to see captured results, time, location and device. Monitor health shows failed or delayed checks.

Question 4

Will my brand lose the top of the search page?

Accepted Answer

Search positions can change between checks. BrandGuard cannot guarantee a position or uninterrupted ad delivery. Set the required organic position and paid-competition rules when you create the monitor.

Question 5

What do I need to set up monitoring?

Accepted Answer

You need access to your Google Ads advertiser account and campaign, and a monitor included in your plan. Choose your brand terms, locations and negative keyword list before activation.

Your brand shows up anyway. Stop paying as if it didn’t.

Always on isn’t
your only option.

Your campaigns.
Your conditions.

Connect

Set your rules

Stay in control

Questions about BrandGuard

Cut unnecessary
brand-ad spend.