BrandGuard

Help and setup

On this page

Connect Google Ads

  1. Select Connect Google Ads and choose the Google identity that has access to your advertiser account.
  2. Approve the requested access. Keep the BrandGuard tab open while the account list loads.
  3. For a manager account, expand its hierarchy and link the child advertiser account that holds your campaign. The manager itself is not an advertiser.
  4. To connect another Google identity, select Add Google account. Unlinking an advertiser does not remove the Google authorization.

If account discovery fails, retry it on the Google Ads page. If the account is missing, check your access in Google Ads. Reconnect only when BrandGuard reports that authorization is required.

Manage accounts in BrandGuard

Create a monitor

  1. Choose an available monitor tier and a linked advertiser account.
  2. Select the campaign and enter your own brand domain. Review the campaign details before continuing.
  3. Add the brand terms and locations. Checks cover desktop and mobile. Select the negative keyword list to use.
  4. Review the setup and create the monitor. Use Change or Back to edit earlier choices. A draft is saved in this browser when storage is available.

If creation takes longer than expected, use Check creation status before submitting another monitor. If capacity is full, review existing monitors or your plan.

Create monitor

Review results

  1. Open Search evidence and select a monitor and date range.
  2. Open a captured result to compare paid advertisers with your own organic position.
  3. Use Monitor health to investigate missing or delayed checks. A new monitor needs its first successful run before reports contain evidence.

If a report is empty, clear filters and check the date range. Do not interpret missing evidence as no competitors or zero spend.

Open Search evidence

Manage team access

  1. Check the selected workspace before inviting someone.
  2. Select Invite member, enter their email and choose the access they need.
  3. Review membership on the Team page. Workspace access and agency-wide access are separate.

If an action is unavailable, ask a workspace owner or administrator. An invitation does not grant access to Google Ads outside BrandGuard.

Open Team

Manage billing

  1. Check whether the workspace or its agency owns billing.
  2. Review the included monitor types, linked-account limits and current usage.
  3. Compare plans, then review the price, timing and any prorated charge before confirming a change.

Ask the billing owner to approve payment changes. If your agency manages the plan, ask it to adjust your monitor allowance. Using all included slots does not stop existing monitors.

Open Billing

Still need help?

Include the page, workspace name, what you tried and the approximate time. Do not send passwords, tokens or audit access codes.

Contact support